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THE LATEST TRENDS IN DIGITAL ANALYTICS
Case studies
5 Steps for Launching a Data Project in Your Organisation
Are you looking to set up a data project in your company to monitor your daily performance and optimise your ROI.
Case studies
Infopro Digital: “Thanks to AT Internet’s Hybrid Measurement solution, we maintain a high level of understanding of our total audience”.
Stéphane Vivet goes back over the reasons and the main challenges that motivated Infopro Digital to rapidly deploy Hybrid Measurement on a hundred of their…
Data Governance & Strategy
Tipsheet: 10 Tips for Building an Effective Data Governance Model
Before relying on analytics for all or part of your strategic decision-making, implement suitable processes to ensure that data flows smoothly through all business departments…