According to Forrester Research, 38% of companies say their main difficulty lies in interpreting and effectively communicating their data. Simply having abundant data is not enough – it needs to be accessible and understood to truly be useful.

CAN YOU COMMUNICATE YOUR DATA EASILY, AND AT SCALE?

Data is in demand. People want numbers to guide and back their decisions. How can you spread data throughout your company, while maintaining efficiency and streamlined control? The Analytics Suite makes it easy to implement custom, automated reporting to keep data flowing throughout your organisation, while keeping things simple for you – so you can focus on what really matters with your business.

ARE YOU DELIVERING THE RIGHT DATA TO THE RIGHT PERSON?

These multiplying data consumers all have different roles and objectives – your director of sales doesn’t need the same data as your product managers. Therefore, a “one type of data fits all” approach is bound to fail. That’s why we’ve designed the Analytics Suite to be fully flexible to your organisation’s needs: Each team and each diverse data consumer can view, analyse and understand their data with ease and autonomy, in a way that makes sense to them. By putting data and analyses directly in your teams’ hands, you’ll give your web analysts the freedom to focus on higher-value activities and strategic actions. Start empowering everyone in your company to extract your data’s value and make smarter business decisions.

DO YOU HAVE THE BUY-IN NEEDED TO BECOME A DATA-DRIVEN COMPANY?

Before your organisation can become truly data-driven, your different teams must understand and embrace their analytics data. By using an analytics solution that adapts to all job roles, you create the conditions for faster and smoother adoption of a data-driven approach within your company. We also offer personalised workshops, web analytics training, and certifications to help your organisation implement best practices when it comes to using your analytics data.