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Wizaly is an algorithmic attribution solution and a decision making tool to optimize your media mix using a 100% data driven view of the performance of each of your marketing channels. The solution offers you the most objective view of the performance of your omnichannel marketing mix.

Wizaly is the most sophisticated algorithm on the market and a constantly evolving proprietary technology based on comprehensive and granular data collection.

In addition to its attribution solution, Wizaly offers you seamless support thanks to its proactive and human-sized team of media experts and Data Scientists.

About

Wizaly was launched in 2015 by a team of engineers and Internet entrepreneurs with many years of experience in Internet platforms, e-commerce and media management. Based in Paris, Wizaly is currently 25-people strong, with a majority of computer engineers, marketing experts and data scientists.

Our mission is to help you understand the role and ROI of each of your marketing channels, whether online or offline, whether free or for a fee, solely on the basis of analyzing your data and without bias. More generally, our mission is to generate operational insights at the crossroad of your product catalog, your audiences and your online and offline marketing channels to optimize acquisition, upsell, retention and maximize your customers’ lifetime value.